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August 26, 2015

PATRICIA PLACES

We were fortunate to work in this beautiful project for the beer brand PATRICIA of the AB Imbev group. A digital action which supported the campaign “Hay lugares que sacan lo mejor de nosotros” (there are places which bring out the best in us), the proposal invited users to share stories that were inspired by a memory representing a place in URUGUAY.

4 artists were selected by the brand, and they created unique video pieces, immortalising the moment. Each one with a unique style representing the artist’s technique and concept.